Hoop recently completed a study on Food and the changing eating and cooking habits of Australians.

Completed for the Nine Entertainment Group and media agency Carat, the study comprised connecting to Australians both online and in their own homes.

Whilst family dinner time is still seen as important, the changing demographic makeup, habits and priorities of Australians, means that marketers need to change the way they look at their consumers, across product and connections.

This link for Mumbrella gives a overview of the study and the topline results Mumbrella study and the topline results