by Graeme Uhd | Jun 22, 2018 | News
Just released is the new, The Behavioural Economics Guide 2018. Edited by Alain Samson, this is the fifth guide produced, and is a great resource for people who are interested in behavioural economics, whether they are a novice starting out in the discipline, or an...
by Graeme Uhd | Jan 29, 2018 | News
The media landscape has been a changing feast over the last millenium (and longer), with the morphing of technology with content providers into the new BIG media powerhouses across the globe. Recode.net have created chart detailing the relationship between the...
by Graeme Uhd | Nov 27, 2017 | News
Iiex (insight innovation exchange – http://insightinnovation.org/) was designed to highlight new thinking & ideas in the insights world. Running conferences around the globe, it is a great place to catch up with both the latest thinking and the latest...
by Graeme Uhd | Jul 13, 2017 | Case Studies, News
Hoop recently completed a study on Food and the changing eating and cooking habits of Australians. Completed for the Nine Entertainment Group and media agency Carat, the study comprised connecting to Australians both online and in their own homes. Whilst family dinner...
by Graeme Uhd | Dec 26, 2016 | Case Studies, News
At Hoop a huge focus is keeping abreast of change in humans, more often than not, it’s often technology evolution is at the heart of the matter. The link below is from the Forbes Technology Council, they discuss their top tech game changing trends, those that have the...